3D Digital Arts, Media and Tech Consultancy

Dan Hughes-McGrail offers consultancy in two main strands of his expertise:

A: Integration of new tech into creative production worksystems. Artistic production with 3D Digital Real-Time, and by popular demand, AI integration into creative processes to achieve workflow accelerations.

B: Methods of generating new IP.  Maintaining and preserving artistic vision through the process of production without distortion the artistic intentions from 3D digital media tools.

His perspective includes a deep career in traditional sculpture, filmmaking, 18 years’ engagement with 3D digital animation and CAD systems. More recently, academic research into AI, real-time 3D digital production systems and procedural generative systems.

He can synthesise executive priorities with technical and artistic realities in ways that bring to reality the promise of accelerations to production cycles that real-time 3D and AI tech.

Areas of Expertise

Strategic

  • 3D production cycle acceleration, AI

  • Translating and mediating business priorities with 3D technical art priorities

  • Unreal Engine virtual production strategy

  • Pragmatic AI integration for game studios

  • Studio workflow change management integration

  • Bridging executive AI and artistic production

  • Innovation Strategy

  • Process-oriented systems analysis

  • Cybernetically informed process design for learning new work systems

Technical & Engineering

  • Procedural workflow integration 3D

  • Procedural generative systems architecture

Creative Preservation & IP

  • 3D IP generation systems

  • Preserving artistic vision in 3D production

  • Artist-controlled procedural pipelines

  • Creative integrity in AI workflows

  • Artistic continuity in real-time 3D production environments